OVERVIEW

BigCommerce HR department found out more than 50% of candidates dropped their job applications while they proceed to apply on our site, and they used external sites. If candidates apply through external recruiters, BigCommerce pays for it. We tried to find what is the best solution to improve our career page and encourage candidates to finish their application with our site.

ROLE AND RESPONSIBILITY

I researched other job application sites and analyzed why CTR on the career page was much lower than other pages and what is the best practice to re-create the career page. Also, I need to find out the pain point, why candidates dropped the application, and provide the best interface for our candidates.

UX DESIGN PROCESS

  1. Job Application Research: Analyzed our job onboarding flow and researched other job search sites, including Amazon Jobs, VMware, Doordash, Facebook Careers, Google, and Uber. I got useful findings and applied if those findings can be improved.

  2. Three suggestions: Provided three concepts with low fidelity and discussed with stakeholders, and we got one of option.

  3. Provide user flow

  4. High fidelity mockups: Finalized the UX wireframes.

  5. Final visual design by our creative designer

BC-Career-01.png

CONTENT ANALYSIS & RESEARCH

Lorem ipsum dolor sit amet, consectetuer adipiscing elit. Aenean commodo ligula eget dolor. Aenean massa. Cum sociis natoque penatibus et magnis dis parturient montes, nascetur ridiculus mus. Lorem ipsum dolor sit amet, consectetuer adipiscing elit. Aenean commodo ligula eget dolor. 

BC-Career-02-01.png
BC-Career-02-02.png
BC-Career-02-03.png
BC-Career-02-04.png

FILTERING SYSTEM EXPLORE

Lorem ipsum dolor sit amet, consectetuer adipiscing elit. Aenean commodo ligula eget dolor. Aenean massa. Cum sociis natoque penatibus et magnis dis parturient montes, nascetur ridiculus mus. Lorem ipsum dolor sit amet, consectetuer adipiscing elit. Aenean commodo ligula eget dolor. 

BC-Career-03-01.png
BC-Career-03-01.png

OVERVIEW

BigCommerce HR department found out more than 50% of candidates dropped their job applications while they proceed to apply on our site, and they used external sites. If candidates apply through external recruiters, BigCommerce pays for it. We tried to find what is the best solution to improve our career page and encourage candidates to finish their application with our site.

ROLE AND RESPONSIBILITY

I researched other job application sites and analyzed why CTR on the career page was much lower than other pages and what is the best practice to re-create the career page. Also, I need to find out the pain point, why candidates dropped the application, and provide the best interface for our candidates.

UX DESIGN PROCESS

  1. Job Application Research: Analyzed our job onboarding flow and researched other job search sites, including Amazon Jobs, VMware, Doordash, Facebook Careers, Google, and Uber. I got useful findings and applied if those findings can be improved.

  2. Three suggestions: Provided three concepts with low fidelity and discussed with stakeholders, and we got one of option.

  3. Provide user flow

  4. High fidelity mockups: Finalized the UX wireframes.

  5. Final visual design by our creative designer

CONTENT ANALYSIS & RESEARCH

Lorem ipsum dolor sit amet, consectetuer adipiscing elit. Aenean commodo ligula eget dolor. Aenean massa. Cum sociis natoque penatibus et magnis dis parturient montes, nascetur ridiculus mus. Lorem ipsum dolor sit amet, consectetuer adipiscing elit. Aenean commodo ligula eget dolor. 

BC-Career-02-01.png
BC-Career-02-02.png
BC-Career-02-03.png
BC-Career-02-04.png

FILTERING SYSTEM EXPLORE

Lorem ipsum dolor sit amet, consectetuer adipiscing elit. Aenean commodo ligula eget dolor. Aenean massa. Cum sociis natoque penatibus et magnis dis parturient montes, nascetur ridiculus mus. Lorem ipsum dolor sit amet, consectetuer adipiscing elit. Aenean commodo ligula eget dolor. 

Explore 1

BC-Career-08-01.png
BC-Career-08-02.png

Explore 2

OVERVIEW

BigCommerce HR department found that more than 50% of candidates dropped their job applications while they proceeded to apply on our site, and they used external sites. If candidates apply through external recruiters, BigCommerce pays for it. We tried to find the best solution to improve our career page and encourage candidates to finish their application with our site.

GOAL

Provided UX updates to the recruiting page that connects the best candidates to their ideal job matches and refines the BigCommerce job search onboarding process.

ROLE AND RESPONSIBILITY

We designed a new interface with the user-centered focus to improve job filtering and search for candidates. I researched other job applications and analyzed why our CTR on the career page was much lower than other pages. I needed to find the best practice to re-create the career page with minimum effort, the pain point, and then finally provide the best UX solution to the stakeholders. 

UX DESIGN PROCESS

Most of the time, we have five UX processes; those are research & analysis, high-level concept, user flow, wireframe, and visual design.

BC-Career-01.png

CONTENT ANALYSIS & RESEARCH

Job Application Research: Analyzed our job onboarding flow and researched other job search sites, including Amazon Jobs, VMware, Doordash, Facebook Careers, Google, and Uber. I found useful findings and applied those findings to where we can improve.

BC-Career-02-01.png
BC-Career-02-02.png
BC-Career-02-03.png
BC-Career-02-04.png

FILTERING SYSTEM EXPLORE

Explored serval ideas and provided three high-level concepts with low fidelity wireframes to the stakeholders. We had several meetings and discussions and decided to go with option 3. 

Explore 1

BC-Career-08-05.png
BC-Career-08-06.png

Explore 2

BC-Career-08-01.png
BC-Career-08-02.png

Explore 3

BC-Career-08-03.png
BC-Career-08-04.png

APPLICATION EXPLORE

Provided three UX options and narrowed down to the final concept for the wireframes with the selected idea.

Explore 1

Explore 2

BC-Career-03-01.png
BC-Career-03-02.png

Explore 3

BC-Career-03-03.png

ONBOARDING USER FLOW

I created an entire user journey for job applicants through our internal application, including the best practice solutions for the onboarding process. 

BC-Career-04.png

 FINAL WIREFRAMES

Created UX wireframes with responsive web-based and provide detailed behaviors and status.

BC-Career-05-01.png
BC-Career-05-02.png
BC-Career-05-03.png
BC-Career-05-04.png

FINAL VISUAL DESIGN

UI Design is being finalized based on the UX wireframes and handed over to the dev sprint for implementation.

Old Design

BC-Career-07-01.png

Final Visual Design

BC-Career-06-01.png
BC-Career-06-02.png

Next Steps

The updated experience should provide better usability and accessibility for optimum results. We will monitor the data across Q4 and make further recommendations in Q1.

2020 JIN YEONG KIM    V.3