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OVERVIEW
BigCommerce and Feedonomics unlock omnichannel growth for merchants by streamlining data optimization, product listing, and order syncing across more than 100 advertising and marketplace channels.
CUSTOMER JOURNEY WITH ECOSYSTEM
The customer journey with ecosystem thinking between FDXSS Microsite, FDX Direct Microsite, Solutions Omnichannel, Articles, Case Studies, and Blogs would be great for the consumer. Because they quickly adapt as navigators through all the information they need, and we can provide the best practice user journey for engaging customers.
JOURNEY MAP KEY TAKEWAYS
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There is no CTA to connect from FDX hub page to Solution / Omnichannel.
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There are no organic search results for FDX hub page. Most of the results are relative to Feedonomic.
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FDX hub page presents random omnichannel resources. We might need to display more specific resources if we have them.
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There is no connection from FDX hub to Case Studies. We have 13 case studies for Omnichannel Management. FDX hub page may contain Articles, Blogs, Apps, and Case Studies.-
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Consider having a different CTA's label. FDX hubs on the bottom CTAs are all "READ ARTICLE," but some of them go to Blog pages.
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The customer journey with ecosystem thinking between FDX hub, Solutions Omnichannel, Articles, Case Studies, Blogs, and Feedonomics would be great for the consumer. Because they quickly adopt as navigators through all the information they need, and we can provide the best practice user journey for engaging customers.
SIMPLIFY JOURNEY MAP
FDX DIRECT JOURNEY MAP
OMNICHANNEL JOURNEY MAP
OMNICHANNEL JOURNEY MAP
ORGANIC SEARCH JOURNEY MAP
FINAL WIREFRAMES
